Twitter Succeeds Through Persistence
Mitch Wagner, Editor in Chief at the CMO site, gives his viewpoint on Twitters revenue strategy. Read more...
Twitter for Business
Our next Online Marketing Club topic for discussion on the 9th June is "How you should use Twitter for Business" - presented by Simon Dye Read more...
Twitter to offer brands Facebook-style pages
Twitter is considering creating Facebook-style branded pages as part of its drive to increase its revenue from advertising. Read more...
Search and Social Together Aid Online Shoppers
Online buyers rely on a healthy mix of search and social media throughout the purchasing process (Source: eMarketer) Read more...
Twitters re-design: The Good the Bad and the Ugly
Twitter takes it's platform forwards but is it all good? Read more...
Marketers Ponder the Worth of Twitter's Ads
Marketing industry watchers have been quick to tweet about Twitter ad sightings during recent mornings when they've spotted either a "Promoted Tweet" or "Promoted Trend." BUT ... Read more...
Marketers must encourage syndication of their content
Twitter may be a hot marketing channel, but it’s consumers who dominate the landscape and set the tone on the microblogging service. Read more...
A fantastic use of video and making it personal and viral
Old Spice Sends Personal Twitter Video Replies Read more...
Why and how your employees and business can become trusted influencers
Word-of-mouth is one of the most important phenomena on which companies focus their social media marketing activities. They try to tell the right stories, combine the proper social networks to get them told (or shared if you prefer), and of course identify the so-called ‘influencers’. Read more...
9 Things to do Before Entering Social Media
You’re going to give this social media thing a solid chance. Read more...
